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Cleansers · Face cleanser

Cleanser 1

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The first face cleanser in the ShinexEssentials range, the foundation step of any routine. Final label details will be published before sale.

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Every routine, however simple or elaborate, begins at the same place: clean skin. A cleanser is the product you will use more often than almost anything else, which makes it worth choosing with care. Cleanser 1 is the first face cleanser in the ShinexEssentials range, and this page explains what to look for while we finalise its label.

Why the cleanser matters more than people think

A cleanser has one job, removing oil, sweat, sunscreen, make-up and grime, and it should do that without leaving skin tight, squeaky or uncomfortable. Overly harsh cleansing can strip away the oils and lipids your skin uses to protect itself, and many people who think they have "sensitive" skin are actually over-cleansing. The American Academy of Dermatology's practical advice on face washing is a useful reminder that technique matters as much as the product: lukewarm water, gentle fingertips and no aggressive scrubbing.

How to judge whether a cleanser suits you

Rather than relying on labels like "for oily skin", pay attention to how your face feels afterwards:

  • Comfortable and clean: a good match.
  • Tight, dry or itchy: probably too stripping for you.
  • Still greasy or with residue: may not be removing enough, or may need a second cleanse after sunscreen or make-up.

What will Cleanser 1 be like?

We are not going to describe Cleanser 1's cleansing agents, texture, fragrance or skin-type suitability until its formula is confirmed. Those details make a real difference. A foaming gel and a cream cleanser can suit completely different people. When the label is published, this section will explain the format and who it is designed for.

Cleanser 1 and the Glycolic Acid Face Wash

The range also includes a Glycolic Acid Face Wash. That product is named for an exfoliating acid, which usually means extra precautions. Cleanser 1 is positioned as the everyday option, though its exact formula will confirm how gentle it is. Many people keep a simple daily cleanser and use an exfoliating wash less often.

Who might consider it?

Anyone building a routine needs a cleanser, so Cleanser 1 is designed to be a dependable starting point. Once its formula is published, we will add clearer guidance for dry, oily, combination and easily irritated skin.

Texture and feel

These details have not been confirmed for publication. We will describe them from the finished product.

How to use Cleanser 1

Directions for this product will appear here once its label is confirmed.

General good practice: wash with lukewarm rather than hot water, massage gently for under a minute, rinse thoroughly and pat dry with a clean towel.

Where it fits

Cleansing is the first step morning and evening, followed by toner if you use one, then any serums, moisturiser and, in the morning, sunscreen. Our guide on how to choose a facial cleanser covers different cleanser types in more depth.

Safety and suitability

Product-specific warnings will be published from the final label.

Avoid getting cleanser in your eyes. If it does happen, rinse with plenty of water. Stop using it if your skin becomes irritated.

Ingredients

The full ingredient list will be published here from the final label before this product goes on sale.

Frequently asked questions

Is Cleanser 1 suitable for oily skin?

We will confirm skin-type guidance once the formula is published.

How often should I wash my face?

Most people cleanse morning and evening, and after heavy sweating. Over-washing can leave skin feeling dry.

Does it remove make-up and sunscreen?

That depends on its formula. Some people prefer a dedicated first cleanse for heavy make-up or water-resistant sunscreen. We will add guidance once confirmed.

Can I use it with the Glycolic Acid Face Wash?

Many people alternate a daily cleanser with an exfoliating one. Wait for both products' directions before deciding how often to use each.

Start with the basics

A reliable cleanser makes every other step work better. Cleanser 1's full label, size and price will be published here when it is ready to order.

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